Brochures for the 25hours hotels in Hamburg, Berlin, Frankfurt, Zurich and Vienna. They come together in a super funky mad slipcase.
the hamburg based design company was founded 2010. sven and his team continue to work for clients galore such as: 25hours hotels, bacardi, biwermau, blue magazin, closed, deutsche telekom, erste bank austria, head, klotz cables, mini, montesogno, iris von arnim, la marzocco, martini, nabholz, porsche, red bull, rewe, roland kuffler, the communications store, two thirds, ubimet, ...
After 10 years in business, the twenty five hours hotels group decided to change the way they communicate with potential guests. We were brought in to rebrand the group, starting with individual color schemes for each of the seven existing hotels, with potential for infinite growth. The phrase “come as you are” is inspired by Nirvana and sets the tone for every bit of collateral associated with the hotel stay. From billboards to matchboxes, over 700 copywriting and design jobs were created and over 2 million bits printed to make sure you get the picture.
Three different artists represent three different lines of Head Snbowboards: Justin Kauffmann aka Justink (Brooklyn) / Rocka Series, Illustrator George Bates (NYC) / Flamba Series & legendary Hatch Show Print, Nashville (TN) / Camba Series.
Head Snowboards / Rocka Series feat. Justink:
Really? Concept, identity, signage for a restaurant called ‘Deutsch’ at Frankfurt’s Intl. Airport. Offering true german food. Well, yes, oldschool German dishes such as “Pfälzer Zwiebelrostbraten” and “Kräuterrahmsüppchen”, re-born in a visual and culinary zeitgeist interpretation. The menu is written like a dictionary in German and English, with phonetic transcriptions that enable even international travellers to order true German food in local language. Additional to the concept, we asked Munich based artist Robert Brembeck to provide a collection of photographs from the work “Das Dorf” and from the series “Verschwinden”.
The third issue introduces Brookyln based artist and illustrator George Bates, features a trip with the pro riders to China and Taiwan, and shows the new product line. The limited newspaper printed in USA was send out to snowboard pros, retailers, and fans.
Concept, identity, signage for 1500 Foodmakers, a restaurant located in the ‘25h hotel vienna‘. 25h equals 1500minutes, right? The main claim ‘fuck it, eat pizza’ is targeted to hungry urban folks with an open mind for good, healthy, organic dishes. Food composer Tolga Klein, who is graduate of the NYC natural gourmet institute, has arranged an outstanding menu of delight pizzas and fine dishes inspired by his Turkish-German-New York upbringing. Wow.